Privacy Policy - LMR.com

Latemodel Restoration Supply, Inc. (“LMR”) full privacy policy. To view the full Terms and Conditions for LMR, please visit this link: LMR Terms and Conditions. If you have any questions in regards to our Privacy Policy, please use the following link to contact us - Contact Us Page.

Last Updated: January 22, 2026

Collection of Information
We collect personally identifiable information, like names, postal addresses, email addresses, etc., when voluntarily submitted by our visitors. The information you provide is used to fulfill your specific request. This information is only used to fulfill your specific request, unless you permit us to use it in another manner, for example, to add you to one of our mailing lists. We do not sell any of your information to third-party companies.

Cookie/Tracking Technology
The Site may use cookie and tracking technology depending on the features offered. Cookie and tracking technology are useful for gathering information such as browser type and operating system, tracking the number of visitors to the Site, and understanding how visitors use the Site. Cookies can also help customize the Site for visitors. Personal information cannot be collected via cookies and other tracking technology; however, if you previously provided personally identifiable information, cookies may be tied to such information. Aggregate cookie and tracking information may be shared with third parties.

Distribution of Information
We may share information with governmental agencies or other companies assisting us in fraud prevention or investigation. We may do so when: (1) permitted or required by law; or, (2) trying to protect against or prevent actual or potential fraud or unauthorized transactions; or, (3) investigating fraud which has already taken place. The information is not provided to these companies for marketing purposes.

Commitment to Data Security
Your personally identifiable information is kept secure. Only authorized employees, agents, and contractors (who have agreed to keep information secure and confidential) have access to this information. All emails and newsletters from this site allow you to opt-out of further mailings.

How do I know where my data is being used?
If you would like to understand more about how you are communicated with, opt-out of communications or learn more about where your data is used, please email us at privacy@lmr.com.

If you desire to opt-out of our use of cookies, this can be controlled through your browser settings. These settings can be changed to stop or prompt your acceptance before accepting cookies from websites you visit and use. Changing the settings within your browser to stop accepting cookies can alter your personalized shopping experience and overall quality of the shopping experience within a website.

Privacy Rights
If you provide your email address on our Site, you are given the option to sign up for marketing and promotional emails containing content, deals, and discounts curated for you. You may unsubscribe from these notifications at any time by clicking "Unsubscribe" at the bottom of any of our marketing or promotional emails. If you provide your cell phone number on our Site, you agree to receive recurring automated marketing text message alerts and promotions from us. You may unsubscribe at any time by replying STOP to the message you receive. You can always opt back into any of our services. Consent to receive any marketing and promotional material via any method (email, text message, etc.) is not a condition of any purchase or service we provide.

Information We Collect -Notice at Collection

Category	Examples	Collected
Identifiers	Real name, alias, postal address, unique personal identifier, online identifier, IP address, email address, account name	Yes, directly from you (if provided) and in some cases automatically when you visit our site
Personal Information Categories (Cal. Civ. Code §1798.80(e))	Name, signature, address, telephone number, credit card number, debit card number, or any other financial information	Yes, directly from you (if provided)
Protected Classification Characteristics	Age, race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression), veteran or military status	Yes, directly from you (if provided)
Commercial Information	Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies	Yes, when you purchase with us
Internet or Other Network Activity	Browsing history, search history, information on a consumer’s interaction with a website, application, or advertisement	Yes, in some cases automatically when you visit our site
Geolocation Data	GPS location, precise device location, IP-based location	Yes, in some cases automatically when you visit our site
Audio, Electronic, Visual, Thermal, Olfactory, or Similar Information	CCTV footage, customer service call recordings	Yes, when you visit us or call into our call center
Professional or Employment-Related Information	Job application information, work history, employment, employment history, current employer, performance evaluations	Yes, if you follow through with our job application process
Inferences Drawn From Other Personal Information	Profile reflecting preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes	Yes, we may draw these inferences ourselves
Sensitive Personal Information	Payment information	Yes, when you purchase with us.

Sources of Personal Information
We may collect your information from the following sources:
- Directly from you (e.g., forms, account registration, communications)
- Automatically (e.g., cookies, log files, pixels, analytics tools)
- Third-party services (e.g., ad networks, social media platforms)
- Business partners, affiliates, and service providers

Purposes for Collecting or Using Personal Information
We may use your personal information for:
- To complete your order or provide services you request
- Processing payments
- Fraud prevention and security
- Marketing, promotions, and advertising
- User experience personalization
- Analytics and product development
- Legal compliance and protection
- Recruiting, HR, and employment purposes
- Maintaining safety and integrity of our platform
- Improving customer support and interactions

Disclosure of Personal Information
We may disclose your personal information to the following third parties:
- Service providers (e.g., hosting, analytics, payment processors)
- Advertising and marketing partners
- Affiliates and subsidiaries
- Government or law enforcement authorities

Sale of Personal Information
Under the CCPA, the term "sale" may include sharing data for advertising or analytics purposes.
- We may sell or "share" your personal information (including identifiers, internet activity, and inferences) to third-party advertisers and data partners.
- You may opt out at any time via our "Do Not Sell or Share My Personal Information" link.

Your CCPA Rights
If you are a California resident, you have the following rights:
a. Right to Know
You may request details about:
- Categories of personal information collected
- Categories of sources
- Purposes for collecting or selling
- Categories of third parties with whom we share information
- Specific pieces of personal information collected about you
b. Right to Delete
You may request that we delete personal information we have collected, subject to legal exceptions.
c. Right to Opt-Out of Sale or Sharing
You may opt out of the sale or sharing of your personal information
d. Right to Correct
You may request correction of inaccurate personal information.
e. Right to Limit Use of Sensitive PI
You may direct us to limit the use of sensitive personal information to only what’s necessary for providing the services.
f. Right to Non-Discrimination
We will not discriminate against you for exercising your rights under the CCPA.

How to Exercise Your Rights
You can submit requests via:
- Web form: Contact us with your request
- Email: privacy@lmr.com
- Toll-Free Phone: 1-866-507-3786
We will respond within 45 days. We may need to verify your identity before processing your request.

Retention of Personal Information
We retain personal information for as long as necessary to fulfill the purposes for which it was collected and to comply with legal obligations, dispute resolution, and enforcement.

Details related to this Privacy Policy
Changes may periodically be made to this Privacy Policy. If changes are made to the policy, they will be listed on this page. If significant changes are made, notices will be posted to ensure you are made aware. If changes within this Privacy Policy are made and you no longer agree with the changes made, you will need to email us at privacy@lmr.com and request to have your information removed from use. Any changes will be posted with an updated date.

Privacy Policy - LMR.com

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